Corey uses child labour! Also, HUSK has a trailer!

There’s a plus and a minus to book trailers:

PLUS — an effec­tive book trailer can tease peo­ple into want­ing to know more, and puts images front and cen­tre, which is unde­ni­ably more mem­o­rable and effec­tive than a men­tion in a newspaper.

MINUS — Most peo­ple have no idea what a book trailer is.

For the unini­ti­ated, think of a book trailer as a teaser for a movie made of paper.

I always wanted to do a trailer (never got around to it for Shelf Mon­key), so I bat­ted some ideas around. Should I have zom­bies and an eerie score? It seemed to obvi­ous, so I decided to go strange. I wanted some­thing quirky and mem­o­rable, some­thing con­nected to the story yet not of the story.

And then it hit me with a thun­der­bolt: if there is one thing that’s funny in this messed-up world, its chil­dren swearing.

I wrote a quick script, hired (read: forced) my seven nieces and nephews to come up with images, and coerced one of them to narrate.

And, viola! We’ve cre­ated a masterpiece!

So there you have it. Please feel free to pass this along via your var­i­ous social media. I think you’ll agree, it demands to be seen. Let’s get this baby out there, make it as viral as a zom­bie bite.